Panos Vergopoulos
Building product design teams that create experiences users love and businesses value.
Senior product design leader in Dubai. 13+ years leading UX/product design, 25+ years in the craft.
Design that earns its place in the business
Double-digit checkout lift
Conversion gains that hold across seasons.
CTR that keeps moving
Consistent uplift across touchpoints.
Conversion up where it counts
Measurable gains from disciplined experimentation.
From landing to searching
More people getting into the journey, faster.
Lead the work. Still do the work.
I build and scale teams
Hiring, mentoring, and the career frameworks that grow designers from intern to manager.
I shape product and UX strategy
Discovery, research, and experimentation — decisions made on evidence, not on whoever spoke loudest.
I stay hands-on
Still in the tools when the work needs it – Figma or whatever else. I’m wary of managers who’ve forgotten how the work gets made.
Principia design
Design begins where design ends. It is an infinite process with one primary objective, to create functional products that provide meaningful and seamless experiences that cater to users’ needs.
An organization can be big or small, a startup or a big corporation, business objectives can be ambitious, realistic or modest, a product may be simple or complicated but a product designer’s objective can be summed up into the words of Kevin Flynn (Tron Saga):
“On the other side
of the screen,
it all looks so easy.”
The work
Selected projects across travel-tech, e-commerce and more. The recent work I’d rather show than tell – partly because a good chunk of the latest sits under NDA, partly because it’s more fun to walk through than to read. Let’s set up a session and I’ll take you through it properly.
More of the hands-on, pixel-level work lives here. Or for legacy -blast from the past– work, here.